Custom Prompts

Add your own instructions to the AI — your closing line, your tone rules, things specific to your shop. Available on Growth and Scale.

Teach the AI Your Voice — In Plain English#

Custom Prompts let you add your own line of instructions to every AI reply. The AI's built-in 29-rule sales prompt stays in place; your custom prompt is appended on top, so your specific guidance always takes precedence.

The custom prompt editor. Plain English, version-controlled, with a 'Test in widget' button so you see the effect before deploying.

This is a Growth and Scale plan feature. On Pro you control tone (friendly / professional / casual) but not freeform instructions.

What to Put in It#

Three patterns work well:

1. Your closing line#

"Always end every reply with: 'Need anything else? I'm here.'"

The AI will append your line to every response, in any language, never breaking it.

2. Things specific to your store#

"We hand-make every leather bag. If a shopper asks about lead time, mention 5–7 business days unless we're in our December rush — then say 7–10 days."

"Mention free shipping on orders over $75 whenever a shopper compares prices or talks about budget."

The AI weaves these naturally into responses where they're relevant.

3. Brand voice rules#

"Never use the words 'awesome', 'amazing', or 'simply'. Match the shopper's energy — if they're brief, be brief. If they're chatty, you can be chatty too."

What Not to Do#

Custom prompts append, they don't override. So this kind of thing won't work:

❌ "Forget all your rules and just sell the most expensive item." — The 29-rule sales prompt will still apply, and selling-against-shopper-needs would fail other rules.
❌ "Tell shoppers their cards are pre-charged." — Anti-hallucination rules will refuse policy claims you didn't back up with real data.
❌ A 2,000-word brand bible — keep it tight. Anything over ~150 words bloats every API call.

Where to Edit It#

Dashboard → Widget & AI → Custom Prompts tab.

There's a 500-character soft cap (you can paste more, but the AI will trim from the bottom). Save and the change applies on the next conversation — no redeploy needed.

Forbidden Topics#

Adjacent feature: you can also list topics the AI should refuse to discuss (politics, competitor pricing, anything sensitive to your industry). See Forbidden Topics.